Digital marketing executive

My client, an international retail brand near Rossendale is looking to recruit an experienced Digital Marketing Executive to join their forward thinking, dynamic Marketing team. Applicants must have some social media and digital marketing experience as this role will be split. Please get in touch if your skills fit the criteria below! Key Responsibilities: Develop, deliver and evaluate annual digital plans to increase traffic, engagement and consumer awareness for all the Group brands Write content for the Groups websites Managing all Paid Search, PPC, website updates and POS Liaising with the UK Sales team regularly Prepare and integrate marketing and communication messages through PR, media communications and SEO to develop back links Have an involvement in producing creative visual assets from idea through to visual execution Develop, deliver and evaluate social plans to increase traffic, engagement and international consumer awareness for the Group brands across Instagram, Facebook, TikTok and new platforms Produce creative social assets from idea through to visual execution Influencer liaison on gifted and paid posts Develop relationships with brand ambassadors, negotiate fees and manage budgets Attendance/coordination of influencer events Research and production of photoshoots to support seasonal launches including model and still life shoots Assist with writing content for the Groups 6 websites Liaise with 3rd party agencies on a day to day basis Work alongside the graphics department to develop POS and assets to support the Group brands in the retail environment Support some of the brands growing overseas distribution through tailored territory support Liaise with Digital Creative agencies on a day to day basis ndash; managing relationships and workload Manage the full lifecycle of paid search campaigns (PPC, Paid Social) Market trend and audience research, creating ads and formatting, campaign planning etc Reporting and post campaigns analysis Market/ trend research Adhoc digital projects supporting the Marketing Digital Manager Skills Required: Educated to Degree level in Marketing, Digital, Communications (desirable) Must have extensive experience working in a brand marketing, social media or digital marketing role Experience working in retail/fashion/agency or consumer products sector is essential Must have social media experience across all social networks Possess google analytics, mail chimp other digital packages (desirable) Must have a creative flair Able to learn new technology and systems Salary up to GBP32k - (depending on experience) 1 day at home, 4 days in office - 8.30am-5.30pm Monday ndash; Thursday, Friday early finish. Pension, 22 days holiday + bank holidays, increasing with service. Onsite car park, social events