Paid media executive

Paid Media Executive ndash; Bury St Edmunds - GBP26,000-GBP35,000 ndash; Hybrid Working Cloudscope are recruiting exclusively on behalf of a growing Ecommerce business near Bury St Edmunds, Suffolk. Our client is seeking to grow their existing marketing team, managing their pay-per-click in house. They are seeking someone wanting to take a step up in managing all things PPC within the team. You will have experience in Google Ads, other channels are a bonus. This role is hybrid remote, 3 days at their office site, 2 days from home. Main Duties Responsibilities: * Manage the day-to-day running of our paid channels including Google Ads, Bing Ads Amazon Ads. * Develop and grow their PPC Strategy. * Create paid campaigns from conception, execution, optimisation and analysis * Complete keyword research and analysis to keep the account up to date * Maintain and monitor daily and monthly budgets while working to an account ROAS * Maintain and monitor top-level account metrics such as impression share and quality scores * Maintain and monitor click-through rates, conversion rates and cost per click * Implement A/B Testing and multivariate testing across our accounts * Creative copy testing and optimisation for product titles, advert assets and imagery * Create monthly reports on performance and present results The Candidate: * Experience managing PPC campaigns, agency or in-house, ecommerce is a bonus * Proficient with Google Ads, Google Analytics is desirable * Analytical skills and ability to use data to drive results * Ability to work independently and manage multiple projects * Strong attention to detail and time management Benefits: * On Site Parking * Company Pension * Employee Assistance Programme * Employee discount on products * Hybrid working * Company Events This role will suit an individual seeking an in-house role, managing the PPC function of our client rsquo;s organisation. We rsquo;re looking for a candidate wanting to take a step up in their role, working closely with the Head of Marketing and Managing Director. If we feel you are a suitable applicant based on our clients rsquo; expectations, we will be in touch within 24 hours