Marketing specialist digital

Marketing Specialist (Digital) GBP25-35k Shropshire - Commutable from Telford, Shrewsbury, Market Drayton, Bridgnorth VR/10345 A great opportunity has arisen for an experienced marketer to join a growing creative marketing agency. The position will act as the bridge between the clients and the marketing / web development teams. The Digital Marketing Specialist will take an active role in defining and delivering marketing activity with a focus on digital channels and performance monitoring through web analytics. Role and responsibilities: middot; Work with clients to develop their marketing strategy with an emphasis on digital channels; website content strategy, email marketing, organic and paid search, social media, etc. middot; Create social media content strategies for our clients, outlining the mix of content, schedule and rationale / desired outcome behind posts middot; Support on the execution of the proposed marketing activity where appropriate middot; Review performance of digital marketing activity and client websites middot; Interpret results and share insights with clients where appropriate middot; Work with development and content creation experts to deliver results middot; Account Management - New client discovery and onboarding; work with new clients to capture their needs and assess their requirements middot; Take the lead on important projects you are involved in and communicate updates to clients middot; Copywriting and content creation - Create clear, easy to understand written copy edited to be suitable for the target medium Skills and experience middot; Previous experience in a similar marketing role middot; Experience in website content strategy, email marketing, organic and paid search, social media middot; Good content creation skills middot; Account management/ project management experience middot; Experience in Google analytics