Product marketing specialist

Product Marketing Specialist 24-month Contract Location: Warwick Are you ready to take your marketing expertise to the next level? Join us for an exhilarating 24-month journey where you #39;ll play a pivotal role in building and delivering a compelling category go-to-market plan, ensuring appropriate positioning and messaging, backed up by a deep understanding of markets and the competitive landscape, and supported by customer insights. Our client is a global organisation and world leading provider of innovative technologies to the automotive sector operating in over 24 countries. Key Responsibilities of the Product Marketing Specialist Market Analysis: Customer insight and research. Understanding of competitive and market landscape. Understanding of key market and channel trends. Go-To-Market Strategy: Creation and ownership of customer-centric go-to-market strategy. Definition of appropriate segmentation, targeting, and positioning plans. Leadership in market launches of new products. Category Communication Plan: Definition of key messaging. Leadership in implementation of category communications and content marketing plans. Financial and Market-Share Growth: Implementation of tactics to achieve revenue, profitability, and market share growth. Continuous Improvement: Category Subject Matter Expert (SME). Marketing leader for process development and implementation. What We rsquo;re Looking for in the ideal Product Marketing Specialist: Qualification in Marketing and/or Business Minimum of 3 years rsquo; experience in a marketing role (category marketing / product marketing specialist / trade marketing), preferably in the Automotive Industry. Previous exposure to, and understanding of, the usage of key economic indicators, financial drivers business metrics to generate strategies and produce positive results. Experience of working in a marketing environment in a multi-country role with a strong focus on customer interaction and engagement. Demonstrable experience and capability in turning trends, data, and insights into marketing strategies, tactics, and creative messaging. Keen problem-solving skills and a willingness to take on complex challenges. Excellent communication skills. A full UK driving licence as the role will involve travel. Benefits for the successful Product Marketing Specialist: 25 days rsquo; holiday plus bank holidays Healthcare plan (discounted medical and cash back scheme) Pension: company will match personal contribution plus 6% (up to a maximum of 9%) Bonus: 8% (dependent on annual company individual targets being met) If the sounds of the above and the potential of working for a global company excites you this could be the role for you! To show your interest in the Product Marketing Specialist role please Apply Now with a copy of your CV. Should you be successfully shortlisted a member of our Team will contact you to discuss the role in more detail. All applications are treated in the strictest confidence